You stay
in charge.
Watch the crew. Tell 1BB. Approve anything that spends, emails a human, or goes public.
- You approve spend & publish
- Verified done, not theater
- Traffic · Leads · Revenue
Traffic is activities. Leads is your CRM. Revenue is customers.
AI made doing the work cheap. The hard part now is keeping ten things moving while you're busy running the business. Chat gives you a worker. 1BB gives you the whole office.
Four things your
chatbot never will.
Memory that isn't a scrollback.
Your brand brain, content, contacts and results live in the box — not buried in a chat history you have to scroll through to remember where things stood.
It works Monday at 7am. Without you.
The crew runs on a schedule. Rankings get read, posts get written, leads get followed up — whether you showed up this week or not.
Decisions in a minute, not a meeting.
Everything that matters arrives as an approval card you can decide in the coffee line. Your job compresses to a few good calls a week.
You can see all of it.
One visual dashboard: what's moving, what's stuck, what's actually making money. Chat gives you a worker. 1BB is the office.
Three crates.
One engine.
Your whole funnel, laid out like a warehouse floor. Every lead is a parcel you can see, and every parcel carries the engine that brought it — so you finally know what's working.
Traffic is activities.
SEO, content, organic social, paid ads and referrals — every attraction channel lives here, and every visitor carries the engine that brought them.
Leads is your CRM.
Every form-fill lands as a parcel you can see. Mint nurtures it, you can pause it, and its whole timeline is one tap away. No second tool.
Revenue is customers.
Parcels that convert move here with their value and source attached — so you can finally see which engine actually pays for itself.
Tell 1BB a revenue goal and the engine works backwards: how many customers, how many leads, how much traffic — and which crew member is on it.
Illustrative numbers · from our Markham Office dogfood box
Six specialists.
Zero hires.
Each crew member owns one box of your marketing, runs on a schedule, and reports to 1BB — your AI CMO. They're good at the work. You keep the judgment.
Watches your Google rankings and finds the searches you should be winning.
Keeps your blog calendar eight weeks deep and writes every post for your sign-off.
Turns your content into a week of social posts — one approval covers the batch.
Watches your ad spend daily and proposes fixes — never spends a dollar without you.
Follows up every lead until they book, buy, or say stop — and hands replies to you.
Runs the crew, briefs you every Friday, and listens when you say “Hey 1BB.”
Just tell it
what you want.
Type anything — or tap a suggestion. 1BB briefs the right crew. Anything that spends money, emails a human or goes public comes back as a card that waits for your tap.
- WatchSee every crew member's work, live, in plain language.
- Tell“Hey 1BB, push Instagram harder.” Direction beats configuration.
- ApproveSpend, outreach and publishing all wait on you. Always.
Morning. Scout found 2 searches you should own and Echo's batch is ready. What should the crew focus on?
We never green-check
an intention.
Most AI tools call a task done when they tried. 1BB calls it done when it's verified: the post is live, the page loads, the email was delivered. If something fails, you hear about it — silent failure is against the rules.
The crew clocks in.
You don't have to.
“Leads up 14% on last week — mostly Scout's two new pages. Echo's batch is live. One thing needs you: Spark wants to swap a tired ad. 90 seconds, tops.”
One box per idea.
One shelf for all of them.
“Focus on one thing” was advice for a world where doing the work was scarce. With a crew in every box and a shelf keeping score, a portfolio of small bets is a strategy — not a character flaw.
Illustrative shelf · box names are examples
Nothing that spends money, emails a human or goes public happens without your tap.
Nothing runs without you
Every post, email and ad change waits in your approval queue. Directed autonomy — not blind autonomy.
You own everything
Your contacts, content, domain and accounts stay yours. Export it all any time. Cancel and it's still yours.
A CRM that's already built in
Leads land as parcels in your Leads crate, get nurtured, and move to Revenue when they convert. No second tool.
Compliant by default
Consent tracked on every contact. Unsubscribe on every send. Only people who opted in ever hear from Mint.
The crew works.
You decide.
Founding boxes open in small batches. Join the waitlist and 1BB will email you — once — when your crew is ready.